Not many people realize that state of Florida is home to a large Russian speaking community with its rich culture and purchasing powers. Russian immigration to Florida began in the 1970’s when the first wave of immigrants from then USSR made a decision to travel across the Atlantic in search of freedom. The Russian speaking population has been on the rise ever since, especially in Florida.
Why did people choose to move to Florida? There are quite a few reasons that have stimulated such growth of the Russian speaking community in Florida. Some people were relocating for work, or for new business ventures, others wanted to raise their children and seek better life-style while enjoying a relatively low cost of living. The colleges and universities in Florida rank high nationally and internationally and have attracted a number of Russian-speaking students. There are also a lot of Russian-speaking wives that live in the state with their American husbands. Many Russians moved to Florida after winning Green cards through the US Diversity Visa Lottery.
Quite a few Russians with extraordinary abilities have moved to Florida on O-1Visa, granted for their achievements in medicine, education, science, art, etc.
Some Florida communities are actually among the highest paid in the country, and more than 55% of the Russian-speaking families that live in Florida enjoy income exceeding $55,000 per year. There are several large Russian-speaking communities around major cities and Florida in general. The Russian media in Florida plays an important role in helping the newly coming Russian consumers in the area to transition and adjust to life in a new location, while getting the products and services they are used to at their previous place of residence.
Statistically, after one to three years of living in the USA, 57% of immigrant families decide to buy their own homes. This means that our country has a lot of stable, hard-working people, driven to live, succeed and thrive. The Russian people have a reputation of being savvy consumers and very successful businessmen, serious about doing good business and creating long lasting relationships. They also have basic needs like other citizens in the US – cars and car mechanics, doctors, accountants and insurance agents, lawyers, restaurants, realtors, photographers, etc. And of course they need quality media in Florida in the Russian language.
RussianTown Magazine in Florida is the perfect way to attract these consumers to your business. After seeing the above-mentioned facts, one should have no doubt as to why Russian advertising in Florida is so important.
Our free publication will get the attention of over 250,000 Russian-speaking consumers to your company. Do you need any more convincing? Contact Russian Town today and we will be happy to tell you more about the Russian-speaking population in Florida and why they need you just as much as you need them.